Email Marketing Tip #1: Collect targeted audiences email addresses by SPAM free opt-in subscription manager or trial download options.Sending emails to millions may not work; sending mails to target tons will work for you. So, avoid buying bulk email list from third parties. Always use your opt-in list for your bulk email marketing. Collect email IDs from your website blogs, forums, and trial downloads, registrations.
Email Marketing Tip #2: Group your email list based on product/subject categories to avoid sending non-interest emails.
Email Marketing Tip #3: Must send newsletter from your company email account. Avoid sending emails from free mails like Yahoo or Gmail.
Email Marketing Tip #4: You must always have an unsubscription link in your email.If the user unsubscribes from your list, you must stop sending emails to that email address.
Email Marketing Tip #5: Avoid sending same message multiple times to same email ID. Your Email Marketing Software should have reliable tracking to control redundant emails.
Email Marketing Tip #6: Many email clients will not allow attachments while receiving and may mark such email as SPAM or move to JUNK folders. You need to avoid attachments to reach your subscribers inbox. In case if you want to show some attachments to your subscribers, upload on your website and send an URL to download the file.
Email Marketing Tip #7: Try to reduce the email content in order to deliver fast and also to improve readers count. Make simple and clear text message with link to your site regarding the announcement. Email Marketing best practices is to avoid SPAM and reaching recipients inbox. Text emails are faster than HTML emails and may avoid many SPAM issue
Email Marketing Tip #8: Avoid SPAM filtered words in your article to reach your audiences.
Email Marketing Tip #9: Most of the emails should be delivered to your subscribers in the week days to get maximum benefits. However, personal user products like weight loss, health, beauty items, etc. and related emails must be delivered in the holidays to get more attention.
People will love to search these kind of products in the week ends at home, not at office.
Email Marketing Tip #10: Reducing the price is a good technique to attract buyers during economic downtime. Create offer pages and coupons and start sending emails to your opt-in list. This will get more sales than regular sales.
Good luck for your Email Marketing Success !
Abraham, Software Engineer, currently working in email marketing software express product development.