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How do you make big, fluffy marshmallow even better? Stuff them with soft milk chocolate. S’mores around the campfire is been a yummy tradition: a stick, a fire, a toasted marshmallow, a square of chocolate and two graham crackers turn into a delicious chocolate marshmallow sandwich (photo #2). While there have been numerous creative uses of S’mores (see our recipe list), as well as flavored marshmallows and chocolate-covered marshmallows, last year a true innovation debuted: Stuffed Puffs. All you need are graham crackers, a Stuffed Puff, and a heat source to make a gooey, chocolaty cookie sandwich. Stuffed Puffs were a game changer. They solved the problem that marshmallows often do not get hot enough to really melt the chocolate. With soft chocolate inside the marshmallow, Stuffed Puffs has ingeniously solved the problem: The chocolate melts while the marshmallow toasts. It’s fail-safe. Whether for roasting, baking, melting in hot chocolate, or snacking from the bag, the vanilla marshmallows filled with milk chocolate were an instant hit. A larger plant was needed; and even then, sales grew so quickly that thoughts turned to an even larger plant! While it may seem like a simple idea, it’s very hard to execute Stuffed Puffs. Mike Tierney, the creator, made his first sample by hand in 2012, but didn’t launch in the market place until 2019. Oh: Necessity is the mother of invention. Tierney came up with the idea while sitting around the campfire making S’mores. He was 18 years old. Now, a line extension adds more excitement: chocolate marshmallows with milk chocolate filling. Chocolate-on-chocolate! Like the vanilla original, Chocolate Stuffed Puffs (photo #1) can be used for all of your toasting, roasting and baking needs. Most people are likely to eat them straight from the bag. Still others turn them into edible crafts, like the example in photo #3. Stuffed Puffs are a great addition to outdoor cooking, including Memorial Day, Independence Day and Labor Day. But they’re also a treat that requires no holiday (although August 30th is National Marshmallow Day). Whether toasted over the grill or munched out of the bag, just enjoy them (we know you will!). |
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